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17min chapter
#36 Car market predictions, Alex's acquisition playbook, Solving software fatigue, Will online car sales go away? | Alex Vetter, CEO of Cars Commerce (Part 2)
Car Dealership Guy Podcast
The Future of Online Car Buying
This chapter explores the future of online car buying and the potential for increased digital engagement in the industry. It discusses the dominance of digital as the primary source of information before purchase and debunks the idea of walk-up customers. The chapter also highlights the importance of targeting customers during the decision-making process and the potential for generating massive profits through a commerce platform.
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