Alex Danco is the Head of Blockchain at Shopify, a commerce platform that allows anyone to set up an online store and sell their products. We discuss Shopify’s shift into Web3, the importance of wallet UX for crypto adoption, the future of NFT-integrated commerce, and much more.

Show Notes:

(00:00:00) – Introduction.

(00:08:15) – Shopify, wallets, and “Web3”.

(00:15:06) – Commerce and ownership.

(00:21:04) – NFTs and multiplayer commerce.

(00:41:26) – Future channels for commerce.

(00:47:10) – Building on Shopify.

(00:51:18) – Wallets and adoption.

(00:56:45) – Favorite merchants and closing.

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Disclosures: This podcast is strictly informational and educational and is not investment advice or a solicitation to buy or sell any tokens or securities or to make any financial decisions. Do not trade or invest in any project, tokens, or securities based upon this podcast episode. The host and members at Delphi Digital may personally own tokens or art that are mentioned on the podcast. Our current show features paid sponsorships which may be featured at the start, middle, and/or the end of the episode. These sponsorships are for informational purposes only and are not a solicitation to use any product, service or token. Delphi’s transparency page can be viewed here.

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