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The Value Discovery Phase of Platforms
At its core Daniel the reason why we had so much trouble getting it through and and was it's descriptive. The challenge was trying to take this descriptive method right and packaging in a way where the story could be transmitted which I think we've done. So, well, I understand why it took so many time to actually end up it's actually not a paper they're some papers. Well, yes and no. And then because it's the one I've done most research on which is the, the value discovery phase. One of my, you know, usual sentence is platforms need an overall value proposition as a platform but they also need specific value propositions for each side for each group of customers