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How Are You Celebrating Wins?
Kevin Kelly: My community team facilitates, fosters, plays matchmaker, all those sorts of skills. We're still serving a lot of people that are in that phase of their journey. So we really wanted to kind of target those 1000 True Fans who have been with us for the longest period of time. That's SPI Pro. The first one out of the gate sort of in almost like a Tesla style,.Like, you know, Tesla first came out with a Roadster, right? Like the super fast car, right? Yeah.