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The Laws of Creativity with Joey Cofone

On Branding Podcast

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The Law of Unknown

The law of unknown is the one that probably get people the most. The very idea of being creative is doing something where you don't know where you'll end up. If you want to be creative, you must do the office, never know where you're. And so the wall being known speaks to that and to get beyond the fear and fear is numb.

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