How Nike's Marketing Drives Winning Culture

In this episode, we explore the deeper philosophy behind how we approach our sport. Contrasting Nike’s “Just Do It” mentality with ASICS’ guiding principle of “a sound mind in a sound body,” I challenge you to reflect on the mindset we bring to the pickleball court because long-term joy in pickleball is found in calm, comfort, and the journey—not just domination.

Show Notes: https://betterpickleball.com/263-sound-mind-in-a-sound-body