How hard is it to convince anybody, anywhere, of any persuasion that there's something that's really a money-making scheme and there's not to their benefit? That's the easiest thing you can convince anybody of. So I've got all the automatics in there. I'm making you think past the sale. I've got a date to hard-knit. And then I ended with, that's on you. If you still think ESG is a public good, that’s on you. Because people will literally be embarrassed to hold this opinion longer.

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