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5min chapter
YouTube vs. TV: Which Is Better?
Perpetual Traffic
Bridging TV and YouTube Marketing
This chapter explores the integration of YouTube into marketing strategies for businesses that traditionally rely on TV advertising. It highlights the challenges faced in transitioning to digital marketing, and offers insights through a case study focused on a pet product to illustrate effective audience engagement and measurement techniques.
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AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode