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How to Succeed with the Sales Lessons from Tommy Boy

How to Succeed Podcast

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The Master Lesson in Sailor Terminology

"You have to go through the process of discovering and helping your prospects discover their own pain," she says. "Bonding and rapport means I have to bring a ton of credibility," Helen tells her sales partner, who is having a bad day. A lot of good things happen in sales when you realize that you don't have to be right."

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