The Converse Stage

The converse stage is about you conversing with your audience. It doesn't sound like it has to be one to one if you are kind of talking directly to the camera. Not everyone in your audience is going to actually want to send d ms back and forth with you, or even respond to your story. You've got to make sure your creating content which still feels like your conversing directly to those people who might not want to send you a direct message. And i think it really helped me to form a deeper relationship with my audience and really move them through that funnel.