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Spotlight: How Zombie Values Infect Society
Your Undivided Attention
The Zombie Value: Informed Consent
Informed consent is a concept, is a zombie value. This comes from law and legal theory that people should consent to something before they walk into an experience like having your data shared or interacting with the doctor. There's a huge data brokerage industry in the US where apps that ask for your location just to get you a food delivery end up reselling thatData are used by marketers to retarget. It's been used as far as adversaries tracking where American military personnel are.
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