Using Trials for Persuasion Coaching and Messaging

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association.

During this episode, Bob Thibadeau returns to the Cognitive Crucible and discusses the fundamentals of computational cognitive neuroscience and privacy.  He asserts that everyone should manage a million identities on an embodied chip, share these identities selectively, and change them frequently.

Recording Date: 29 Sep 2025

Resources:

• Cognitive Crucible Podcast Episodes Mentioned
  • #5 Robert Thibadeau on Lies
• The Internet Court of Truth
• Robotaxies: Blackmail Comes of Age and the Need for Identity MegaChips (YouTube)
• Fiat Lies are Genocide on the Human Race (YouTube)
• Fiat Lies are Genocide on the Human Race (Medium)
• Flashy Crypto Chipped: A Storage OEM View (YouTube)
• Robert Thibadeau’s Medium Site
• Frequency-hopping spread spectrum (Wikipedia)
• Heider and Simmel (1944) animation (YouTube)

Link to full show notes and resources

Guest Bio: Professor Bob Thibadeau has been affiliated with Carnegie Mellon University School of Computer Science since 1979. His expertise is in Cognitive Science, AI, and Machine Learning. Prof Thibadeau is one of the founding Directors of the Robotics Institute. And, he is author of the book “How to Get Your Lies Back: The Internet Court of Lies.”  Watch his recent Liecourt.com or truthcourt.net trials at https://www.truthcourt.net/sponsor/thibadeau.  “Fiat Lies are Genocide on the Human Race”  is a brief summary of the book available on Medium.com. It is tried for its truthfulness off his TruthCourt.net sponsor page. or directly at https://www.youtube.com/watch?v=qp-Q_Vqm7Eo. His "million identities to protect your privacy," also on Medium.com, is tried for its truthfulness at https://www.youtube.com/watch?v=tyxTdFlmZY8.

About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain.

For more information, please contact us at communications@information-professionals.org.

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