4min chapter

Founders cover image

#19 Becoming Steve Jobs

Founders

CHAPTER

Apple CEO Steve Jobs: You Don't Know Hit

Apple founder Steve Jobs is quoted as saying that critics don't know shit. He was referring to criticism of Apple's decision to open its own stores. The quote comes from a book called Built to Last, Good to Great by Jim Collins. In it, Collins describes restlessness as the foundation of resilience and self motivation.

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