Episode 44: What we would do if we had to start Instagram over again
The Creator Passport Podcast
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Creating Effective Content Pillars for Marketing
The chapter emphasizes the importance of establishing brand values and target audience to develop content pillars for successful marketing. It also discusses the significance of generating various types of content such as educational, inspirational, relatable, and entertaining to engage with the audience effectively. Furthermore, the chapter highlights the need for organization, adaptability to algorithms, and prioritizing quality content over monetization in the initial stages of building a presence on platforms like Instagram.
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