The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20Sales: Why Every Sales Rep Should Do Pipeline Generation & How to Teach Them | Verticalised Sales Playbooks: When and How | How the Best Sales Reps and Leaders Structure Their Time with Carlos Delatorre, CRO @ Harness

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

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Mastering Pipeline Generation

This chapter emphasizes the critical role of pipeline generation in sales and explores a structured approach for enterprise sales teams to enhance their outreach strategies. It highlights the importance of teamwork and effective planning, providing a weekly cadence for research and execution, along with the need for timely assessments in the hiring process. The discussion also covers the evolution of pipeline practices, setting clear performance benchmarks, and the significance of preparing new hires for success.

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