
Are You Missing That One Ingredient to Turn Perfect Strangers Into Buyers?
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast
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Observing People in an Environment
It's about really making a habit of observing people, observing why people take sertain decision. And it's really about using your intuition as well, there are some things that can't just be observed or asked about. There he few things that you col look into, the value pyramid, which is like abot functional benefits and emotional benefits. Once you have them, it's all about selecting the right triggers. Don't try to cover up too many triggers, becauseyou'll get lost in the wiods.
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