2min chapter

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How to Change Your Mind (Ep. 379 Update)

Freakonomics Radio

CHAPTER

Is It Easier When You're Younger?

Spolsky noticed that mind changing is easier when you're younger. He worked up a survey to look at people's preferences in food, music and so on. The equivalent of ten year old lab rats hate brockaly as much as ten year old humans do. And late adolescent's, early adult hood, there's this sudden craving for novelty.

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