How to Avoid Burnout on Social Media Platforms

I think picking your platforms is very important. I don't participate on social media anymore because I only have so much time that I want to put that time into writing books. You're listening to Grant here, but behind Grant are probably 25 people that support me in some way. The really, really good ones, I've found ways through making money to bring them onto my own team. That eliminates a lot of the burnout Because there's a co-creation component to it where they love what I do and I love what they do.