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Dorie Clark is a marketing strategist, keynote speaker, and executive coach who teaches at Duke University's Fuqett School of Business. She is a Wall Street Journal bestselling author whose books include "Entrepreneurial You," "Reinventing You," and "The Long Game," which explore personal branding, career development, and strategic thinking. Named one of the Top 50 business thinkers in the world by Thinkers50, Clark has worked with clients ranging from Google and Microsoft to the World Bank and consulted for presidential campaigns. She is a frequent contributor to Harvard Business Review and has been recognized by Forbes as one of the "Top 10 Communication Experts You Should Follow." Through her writing, speaking, and teaching, she helps professionals stand out, build their reputations, and create long-term career success.
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➡️ Talking Points
00:00 – Intro
01:30 – How Identity Shapes Reinvention
03:40 – The Skill Behind Reinvention
09:40 – What Triggered Dorie’s Reinvention
15:47 – Your Work Is Not Your Identity
23:48 – Sponsor Break
26:32 – Getting Others Onboard With Change
28:37 – Reinventing Without Losing Focus
30:41 – When You Know It’s Time to Change
37:41 – What Dorie Is Exploring Now
40:27 – Why Exploration Always Pays Off
49:50 – Why These Ideas Matter
52:45 – Sponsor Break
55:15 – Becoming Known for One Idea
58:05 – Focus vs. Diversification
1:00:40 – Influence vs. Thought Leadership
1:04:32 – Finding Your Unique Voice
1:07:38 – Using Your Personal Story
1:16:52 – Advice to Her Younger Self
