Introduction

A crucial conversation is a discussion between two or more people in which they hold opposing opinions about high stakes issues. 70% of the success of a difficult conversation happens in your head because the way you start the conversation already has a very important effect on the conversation itself. You need to ask yourself the questions, what's the real issues here? What do I really want? Then you need to start with hurt. So how you set the stage is extremely important and then you need to learn how to master the stories in your mind.