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Mike Ghaffary (Canvas Ventures) - How to Evaluate Online Marketplaces, Why This is a Contrarian time to Invest in Consumer
The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
Are Market Places More Valuable Than Frequency?
If a market place has too low of a frequency, no matter how large the transaction size is, it's tough to develop that stickiness with your users. Aroby and b for example, you still might travel, and they put out stats on this, you know, a few times a year it's enough. But if you're going to buy something on that market place only every few years, or you only have reason to look at it every few years,. it's going to be much harder.
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