Infinite Loops cover image

Chris Williamson — Embracing Your Weirdness (EP.62)

Infinite Loops

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How to Launch a New Product or Service

Any one that wants to launch anything, my single piece of advice to you would be, build out a launch sequence six weeks out. Get people excited about the thing that you're going to release. And it is incredible how powerful this tactic is. I got shut down from convert kit when i launched my mailing list last year. They thought that the only way that some one could be driving this much traffic to a brand new complete zero. Now i'm a little bit more advisorythan used to. Behaha, yea. It's amazing. But the late nights, they kill me.

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