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#77 Mike Maples: Living in the Future
The Knowledge Project with Shane Parrish
How to Find People's Needs
When trying to find somebody's needs, you're trying to not sell. And so for example, when i was an ontrabune, we used to have this rule of 20. The first five discussions you have, you just sit there and ask em about how they do their job. Then the next 5 interviews are more around the solution experiments.
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