This Week in Startups cover image

E1109: Ritual CEO Katerina Schneider on creating pure & effective vitamins, standing out in a crowded DTC market, utilizing subscriptions & more

This Week in Startups

00:00

Launching a Wellness Brand: From Vision to Reality

This chapter delves into the creation of a health and wellness brand focused on prenatal and multivitamins, driven by personal experiences and a commitment to transparency and quality. It covers innovative sourcing, unique delivery methods, and the importance of differentiation in a crowded market, alongside insights into funding and mentorship.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app