2min chapter

The Colin and Samir Show cover image

We interviewed a YouTube employee about why videos go viral

The Colin and Samir Show

CHAPTER

The Rise of AI on YouTube

There's an argument that fan fiction and fan conversation is going to be much more mainstream than it ever has been because of these tools. We've seen tons of use around them in the last couple of months where people are using this voice generated software to sort of basically imagine what it would be like if the current and former presidents played Roblox or Minecraft together at the same time. And again, it's part of a phenomenon where there's no singular, this is the president's play video. It is just a phenomenon spread out across lots of pieces of content of which we may never see the same ones.

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