3min chapter

SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders  cover image

Sales Velocity

SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders

CHAPTER

Assessing Sales Velocity and Its Practical Applications

This chapter explores the concept of sales velocity and its significance in evaluating past performance while setting future sales goals. The discussion critiques its application, advocating instead for more effective efficiency metrics like the CAC ratio, particularly in the context of SaaS capacity planning and sales training.

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