In the sandbox with.... cover image

Episode 12. The one with Tim Koschella back in the hot seat!

In the sandbox with....

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Changing the Minimum Skip Threshold to Three Seconds

The final call is still on the publisher side. I've heard that very large publishers that have a lot of ad inventory, they even get to get the SDK providers to change the normal minimum skip button for statistical ads. So you may now find as a buyer, you may find that videos are skippable after three seconds, only on certain apps.

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