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The Power of Brand Leadership w/ Marc Speichert, Four Seasons Hotels & Resorts

Marketing Vanguard

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The Importance of Empathy and Care in Marketing

I love the point about unscripted. And sometimes it's things that aren't planned that have the greatest impact. So fascinating and so much takeaway for every brand truly. There's an element of empowerment that everybody who works for a given company would have to have in order for that to really manifest, which is exciting. It goes back by May to my, to your first question in terms of what's not on the LinkedIn or whatever this notion of empathy and care. I think for me, both are people related.

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