2min chapter

The BarberShop with Shantanu cover image

Choosing The Right Investors, Bootstrapping & Building for the Long Run | TBWS x Bombae

The BarberShop with Shantanu

CHAPTER

How Much Have You Raised for the Audience?

It's easy to bootstrap, especially in businesses where revenues are back loaded. But it's very difficult to actually see that money going away and then you start feeling okay. So I think it also depends on your personal situation of how comfortable you are in putting in your life savings. We did not put a lot of our own personal savings into the business because we realized that our funds are now going to dry up for a long period of time.

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