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Strava: Mark Gainey and Michael Horvath

How I Built This with Guy Raz

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Strava's Foundational Philosophy and Evolution

This chapter explores the early business philosophy of Strava, focusing on the rejection of advertising and the commitment to user privacy. The speakers share personal anecdotes, challenges, and growth experiences that shaped Strava into a community-driven platform for athletes. They also discuss the evolution of the app and the significance of word-of-mouth marketing in attracting users during transformative times.

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