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Steve Jobs - Is the iPod a Flop?
The company was in debt. Bill Gates had to give him a loan, right? Michael Dell at the time was saying, shut down the company and give the money back to the shareholders. Steve saw something special here. And he said, I'm going to commit all the marketing dollars. If you can deliver the experience that we're all talking about, if we can do that,. iPod would have never happened without iTunes.