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38: Customer Retention: How to Keep Them Around / The Zero to Sold Launch

The Bootstrapped Founder

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How to Become a Leader in the Community

If you collect a certain amount of people, if you gather people around you, that is what you are by definition. I know a founder who is running an ecommerce sass business that serves merchants a who sell through a large commerce platform. He found the tribe leader in his area for that particular industry, and he cut a deal with him. The leader promotes his ass to the group of people that follow him, and both he and the founder split the resulting revenue. My friend is creating videos and holding noris with that leader together. And he's been doing this for a couple months, and i guess one or two months now after starting, he's looking at a five figure mor

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