How I Built This with Guy Raz cover image

Advice Line with Pete Maldonado of Chomps (April 2024)

How I Built This with Guy Raz

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Launching a Fish Business in Utah

This chapter delves into the challenges and strategies of starting a direct-to-consumer salmon business in Utah, emphasizing marketing, community engagement, and product innovation. The discussion includes leveraging local partnerships and social media to build brand recognition and customer loyalty.

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