Standard Deviations with Dr. Daniel Crosby cover image

Greg Davies - Advancing Behavioral Finance: Exploring the Path Ahead

Standard Deviations with Dr. Daniel Crosby

CHAPTER

Navigating Risk Perceptions in Finance

This chapter explores the multi-dimensional nature of risk perceptions in behavioral finance, emphasizing how individual attitudes can shift based on emotions and experiences. It highlights the need for comprehensive assessments of risk tolerance, especially within couples, to foster effective communication and improve financial decision-making.

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