An expert's guide to ESPN, Fox and Warner Bros. Discovery's new sports streaming joint venture
StreamTime Sports
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The Joint Venture and Potential Impact on Media Rights Values
This chapter explores the joint venture between ESPN, Disney Warner Brothers Discovery, and TNT Sports, discussing its significance and the potential challenges of segmented streaming. The speakers analyze the impact of the new relationship on the media rights values of live sports and discuss past examples of disruption in the media rights marketplace. They also speculate on the possibility of eliminating bidders in the marketplace and highlight the importance of pricing for the success of the product.
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