The Long Form Versus Short Form on the Think Media Channel?

Viper: On the Think Media channel, I see that you guys have been experimenting with short form now. In the last year, shorts alone have grown our channel by 29,000 subscribers. 82% of our overall traffic on shorts is short speed. Viper: What's interesting about those shorts is that they are also not just being viewed this week though, but there is like an evergreen nature to them.