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Forward Thinking on working at the interface of the environment and business with Justin Adams

Forward Thinking

CHAPTER

EVs Are a Great Example of Innovation in Alternative Fuels

I think it's very easy to take renewable energy for granted. In the late 90s, when I was first working on renewables, it was far from certain. When I set up a EV program at BP back in the mid 2000s, everybody or the vast majority of senior leadership and BP thought it was crazy. They thought there was no way electric vehicles were going to become a kind of threat. And yet here we are 15, 20 years later and, you know, EVs are growing at an extraordinary extraordinary lick. We then take that electrification, the progress on electrification and the innovation that's occurring around that and look at how else can where else can we electrify it?

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