Ep #003: The Beginners Guide to Influencer Marketing
The Bottom Line: Ecommerce Tactics for Profitable Growth
The Importance of Paid Influencer Marketing
Paying people in a transactional way that lends itself to inauthentic content, disingenuous relationships and really people that aren't product adopters. I would say with the former model here. To be fair though, that worked for a while, right? The former model and to be fit. But just because there's still case studies doesn't mean there isn't a better way.
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