037 | Building English Whisky as a New Category Bottom-up | Part 1/2 with Daniel Szor, Founder of the Cotswolds Distillery (UK)
MAFFEO DRINKS
00:00
Strategic Approach to Building Distillery Systems and Immersive Experiences
Exploring the distinct advantages of off-trade's clear structure and deadlines versus on-trade's flexibility in engaging customers through unique experiences in the distillery industry. Emphasizing the importance of immersive experiences and relationship-building with key accounts at the distillery.
Transcript
Play full episode
