Introduction

Today’s show is a doozy. Weatherman-turned-insurance adjuster Mark calls in to discuss the app he’s developed to help victims of extreme weather events ​​more easily identify their losses and streamline the replacement process. Ironically, he’s calling in while under a tornado watch! And no, this isn’t some cheap marketing gimmick, it’s real life. Fortunately, Marc is able to bestow some solid, go-to-market guidance before the funnel descends. 

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