Business of HYPE cover image

Sébastien Kopp of Veja

Business of HYPE

00:00

What's the Difference Between Snickers and Clothing?

Snickers launched its first sneaker in 2006. It took three years for the company to bring in a second style. Snickers is very different from clothing, he says. "I think once you have a good sneaker, it can last 10 years or 30 years"

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app