Global Growth Needs a Local Approach
HBR On Strategy
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Uber's Experience in Different Countries
Uber's experience in each continent was actually pretty different. Even within a continent, you're going to have very different regulatory frameworks for each country. In certain countries, violence becomes a little bit more of a concern. And what they found in Colombia is they did have more incidents where taxi drivers decided to take things into their own hands and threaten Uber drivers and Uber riders.
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