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The benefits of a Go-to-Market playbook | Clayton Pritchard

Product Marketing Life

CHAPTER

Are You Flexible in Product Marketing?

You have to be confident tht youre ongto hit those time lines in your right product marketing. Have ta flexibility in the scenerea that those time lines might not necessarily be met, which is an, as you said, not a knock on our friends over product at all. Technology is a challenging for the people using it and for the people building it. So definitely ouht to be able to be flexible in that regard, for sure. I think i've had some that have sort of met my expectations, but not metman expectations, which i think is probably common. Sometimes like media just doesn't care. We think thy're going to write all these articles about

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