12min chapter

Rolling Stone Music Now cover image

The Greatest Music Videos Ever Made

Rolling Stone Music Now

CHAPTER

MTV's Revolutionary Impact on Music Videos

This chapter examines the profound influence of MTV on the music video landscape after its launch in 1981, highlighting its transformation from an occasional medium to a dominant force in music promotion. It reflects on personal experiences with MTV and its role in reshaping musical tastes while exploring the intersection of music videos and filmmaking. Additionally, the chapter discusses the platform's impact on the visibility of black artists in the industry, emphasizing its role in launching iconic careers and shaping cultural narratives.

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