
Apple navigates Trump’s tariffs
Behind the Money
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Tariffs and Technology: Apple's Strategic Response
This chapter explores the repercussions of Trump's tariff announcements on major technology firms, with a special focus on Apple and NVIDIA. It analyzes how Apple's heavy reliance on international supply chains, particularly from China, has left it vulnerable and prompted efforts to diversify manufacturing locations. The discussion also delves into Tim Cook's diplomatic navigation of tariff policies to safeguard Apple's market position and secure substantial investments in U.S. manufacturing.
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