Intro

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💰 From zero to $2.8 billion – no trust fund, no elite connections, no safety net. Just grit, leverage, and a deep love for family.

Fernando de Leon is one of the few people on the Forbes list with a 10/10 self-made score – a title shared with Oprah and George Soros. In this episode, he shares the real playbook for building a fortune from nothing – and what it actually takes to keep it.

𝗪𝗵𝗮𝘁 𝘆𝗼𝘂’𝗹𝗹 𝗹𝗲𝗮𝗿𝗻 𝗶𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:

▫️ How he closed his first real estate equity deal at age 15 on the back of a napkin

▫️ The one mindset shift that separates billionaires from everyone else

▫️ Why fear is fuel – and how to train your brain to run toward it

▫️ Hot takes on Mark Cuban, Harvard, crypto, and elite credentials

▫️ What kind of partner it takes to build an empire – and how love fuels legacy

This is the Tiger Sisters blueprint for money, power, and love – straight from a billionaire who built his own empire brick by brick.

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⏰ Timestamps

00:00 He built a $2.88B empire – with no safety net

02:41 Why Forbes gave Fernando the same score as Oprah 🐐

06:18 “I want equity.” His first deal at 14 💼

12:54 The most underrated secret in American capitalism

14:54 How he ‘owned’ Chick-fil-A – without a single share 🍗

20:38 Fear as fuel: the mindset that built his empire

29:21 Tactics to create opportunities and build wealth

39:00 The moment we finally talk about love on Tiger Sisters

41:00 When he wanted to quit, her words changed everything

45:22 🔥 Mark Cuban, Harvard, crypto – overrated or not?

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🐯👯‍♀️ Tiger Sisters — Your Wall Street & Silicon Valley Big Sisters

Decoding Money • Power • Love

✨ New episodes every Monday | Shorts all week  ✨ 

We turn Harvard and Stanford MBA case studies and hard‑won tech & finance lessons into frameworks you can use this week.

What you’ll get (and keep)

 ▫️ 🚀 Ivy League Cheat Sheets in 30 min – no $250 K tuition required

 ▫️ Personal Finance Rules – salary jumps, automated investing, psychology of money

 ▫️ Networking Scripts  – DMs behind job offers, $100M+ deals, & Fortune 500 partnerships

 ▫️ Exclusive Sit‑downs with billionaire investors, unicorn founders, & media powerhouses

 ▫️ Mindset & Life Design Resets – growth mindset drills minus the pricey career coach

 ▫️ Wellness • Fashion • Habit Hacks that survive 12‑hour workdays, travel, and fun

Why trust us?

 ▫️ Cherie Brooke Luo – 100 M+ views demystifying tech, finance, entrepreneurship, MBA life

 ▫️ Jean Luo – ex‑Goldman, ex‑Snapchat exec, 50+ AI patents, startup investor & advisor

💛 LET'S CONNECT:

~ CHERIE ~

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🎵 Music produced by Sammy Signal https://open.spotify.com/artist/2HsyknHuxhT8RoZfn5rqMS

🛍️ Items Referenced:

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