2min chapter

The Side Hustle Show cover image

How to Start a Business You Care About — With No Business Ideas and No Money (Greatest Hits)

The Side Hustle Show

CHAPTER

How to Start a Business Fast and Fail Cheaply

In terms of specific business models, there's so many different ways to do it. I think our foundational principle is get the idea out there as quickly as possible and test it. The traditional way of starting a business is the exact opposite. Once you ask for money, you'll get the real decision. Up until that point, they're just being nice.

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