The 10k Creator (Episode 8) w/ Lexi Grant - Content, Monetization & Distribution
Content Inc. - The Podcast
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How to Layer Offers to Bring in More Revenue
Sally Kohn: One thing that took me a while to learn is thinking about how your offers work together. Like 10 years ago, when I first started running ebooks, I had an e-book about how to build a part time social media business. So people who bought the first e-book, they ended up wanting to buy the second e-book because they liked the first one. She says once you even get a sense of what's working, is there something you can layer onto that’s going to help you bring in even more revenue?Kohn: You're trying lots of different things. But these were the ones that made me money because I thought about
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