Donald Miller on the Secret to Making People Care About You
Passion Struck with John R. Miles
Intro
This chapter explores how precise communication is crucial in content creation, arguing that broad messaging often misses the mark. By contrasting vague descriptions with targeted ones, it highlights how specificity can engage and attract a dedicated audience.
In this episode of Passion Struck, host John R. Miles sits down with Donald Miller, bestselling author and founder of StoryBrand, to explore the transformational power of storytelling. They discuss the release of Building a StoryBrand 2.0 and how leaders can use narrative frameworks to connect, inspire, and drive action. Donald reveals how storytelling applies not just in marketing, but in family, community, and self-leadership.
Together, they dive into Donald’s personal practices—like writing a eulogy, crafting a family mission, and fighting loneliness through intentional community. This episode goes beyond business advice—it's about reclaiming your story to live a more intentional and impactful life.
Full Shownotes here: https://passionstruck.com/donald-miller-how-making-people-care-about-you/
What You’ll Learn in This Episode:- Storytelling is the most powerful tool we have to hold attention and drive action.
- A personal narrative gives clarity to your life’s purpose—and helps you say “no” to what doesn’t align.
- Loneliness is spiritual starvation—intentional community is the cure.
- Every great story includes opposition, a mission, a plan, and transformation.
- Tools like storybrand.ai can help translate your passion into practical impact.
- Writing your own eulogy helps keep your daily decisions aligned with your life’s end goal.
- You don’t have to find a perfect community—create one that reflects your values and passions.
Connect with Donald Miller: https://www.donaldmiller.com/
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Next on Passion Struck:
In the next episode of Passion Struck, John sits down with Anne Marie Anderson, an Emmy Award-winning broadcaster, sports journalist, and leadership expert. Anne Marie has spent years breaking barriers in sports media, navigating high-stakes environments, and coaching top athletes and executives on leadership, resilience, and communication. In our conversation, we'll dive into the mental frameworks of high performers, the art of storytelling, and how to build confidence in any field.
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Catch More of Passion Struck:
- My solo episode on Why Mattering at Work Is the New Metric Leaders Must Track
- Catch My Episode with Coach Matt Doherty on How You Rebound From Life’s Toughest Moments
- Watch my interview with Jessica Kriegel on How to Build an Intentional Workplace
- Can’t miss my episode withJacob Morgan on the Vital Power of Leading With Vulnerability
- Listen to my interview with Ivo Brughmans on How to Navigate the Paradoxes of Leadership
- Check My solo episode on Why We All Crave To Matter: Exploring The Power Of Mattering.
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