4min chapter

Make Things That Matter cover image

Rob Walling: The SaaS playbook and gut intuition

Make Things That Matter

CHAPTER

How to Write a Successful Book

Sally Kohn: I think it's the willingness to ask the question and then stay in the game long enough to find the answer is basically the only guarantee there is. There were just some areas I had completely missed, right? She says she didn't talk a lot about onboarding or customer interviews for fine product. But that's where it came from; we really just rolled it up,. got mostly done with the writing, even though some of the writing was transcript-based. It will literally shave yours off your learning curve," he says.

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